NORMAL, Ill. – The Illinois State University Athletic Department announced today that it has entered into a multi-year partnership with NIKE through BSN SPORTS. The agreement, which will commence on July 1, 2019, is part of the BSN SPORTS Collegiate Select program, and aims to make BSN SPORTS a one-stop provider for all Illinois State athletic and staff apparel while keeping ISU at the forefront of outfitting with the industry leader in quality apparel.
The agreement includes numerous incentives in the form of discounts and rewards, along with incentives for on-field achievements and additional marketing, branding and promotional opportunities.
"We are looking forward to working with BSN SPORTS for an exceptional level of collaboration and service to benefit our student-athletes, coaches and staff," Illinois State Director of Athletics Larry Lyons said. "As well, extending our 13-year partnership with Nike is very important to our athletics department and campus as it speaks to the strength of the Redbird brand and NIKE's commitment to strengthening our relationship."
BSN SPORTS Collegiate Select will partner with the company's key vendors to provide apparel and equipment to colleges and universities across the country.
"This agreement with Illinois State University affirms our highest aspirations for BSN's Collegiate Select program: delivering elite, customized products and services to our college customers," Collegiate Select Vice President Todd Northrop added. "We are excited to partner with Illinois State University to elevate the performance and impact of their top-notch and growing athletic program. Additionally, we can't wait to get to know all of the coaches associated with this great program and work tirelessly to put time back into their day so they can spend more time impacting lives on the field of play."
ABOUT NIKE, INC.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories.
ABOUT BSN SPORTS
BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 2,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.
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